Should we just accept it, or do something? (wrong media publicity about Second Life)

12 07 2008

/by Heidi Ballinger
Is it legal to call it an obituary?
In the news they say “Second Life only became 5 years old” while we watch a priest bury Second Life with the word “ashes to ashes, dust to dust” – with the sound of church bells.

A story made by a journalist with a poor knowledge within Virtual Worlds, a story backed up by “experts” who are not the real experts in this nexus. A story broadcast online by DR Update .
An “expert” saying “Seond Life is dead because it can’t be used for anything“.

If this was in the US, I’m sure I could sue DR for spoiling my business (or make it even harder to get new companies into Second Life).

I’m aware of all the technical issues in Second Life, and all the mistake many companies have made in this world, but still Second Life is on a higher level than any other userdriven virtual world. Second Life is a world with so many possibilities. People just had to figure out how to use this 3D worlds on the best way.
And Second Life should not be compared to FaceBook or Lively – very different places.

Contact the media – do not just accept this
Today I have contacted almost every media in Denmark by e-mail and phone (DR, TV2, ComputerWorld, Erhvervsbladet, Version2, Børsen, Reuters, The Avastar, ComON, Urban, MetroXpress, Nyhedsavisen). If DR won’t change this wrong story about Second Life, I hope another media will write this story.

I hope more of you will contact some of the above-mentioned media. And join this debate and comment this post with your opinion why: “Second Life is not dead”

Refer to the real expert
I have recommended the media to contact the real expert within virtual worlds in Denmark, Professor Sisse Siggaard Jensen.
Sisse is the leading researcher with seven years experiences and knowledge in virtual worlds and she run a big research project “Sense-making strategies and user-driven innovations in virtual worlds”.
I have talked with Sisse today, and you are all welcome to refer to Sisse.

World Wide problem
Last year then we had this big “antihype” going on, it became so much harder to get new customers into SL…
- but this was the last “kill of Second Life” in Denmark!
And I know this is not only a problem in Denmark, but this time the media have really overstepped the mark.
Post your thoughts here.

Read the other posts about this topic
Links to the 2 other post about this news
Pictures from the ghost party
Second Life is dead


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36 responses

12 07 2008
Dinohunden Paine

Jeg har selv sendt notice ud i vores danske gruppe, og jeg vil opfordre andre, der har en gruppe med danskere til at gøre det samme, og lægge noget pres på pressen. Det er lidt ulideligt, at alle journalister mener det er så smart at rakke ned på SL, selvom det lyser langt væk, de ikke har sat sig en hujende fis ind i, hvad det drejer sig om.
Samtidig vil jeg også opfordre jer til at reagere og skrive til medierne, men holde det i et sprog, der viser noget seriøsitet….. Ellers er der ingen, der tager en henvendelse seriøst.
Godt gået Heidi :-)

12 07 2008
Heidi Ballinger

Dino, you are a sweetheart! Thank you for your help.

Let’s work together.

12 07 2008
shaddy paine

Ja jeg forstår alså ikke hvad medierne vil opnå med det,at erklære SECOND LIFE for død…

Mon ikke det er fordi de ikke bliver taget så seriøse mere? :-)

12 07 2008
Claus Uriza

It’s sad to see Danish media once again doin this. If DR (National Radio/TV Broadcast) wanna survive in about 2-3 years they better start researchin virtual worlds and social networks much better. Theres alot goin on internationally in SL, projects involving education, e-learning, networking, new media, business etc.
SL is user driven, it still lacks a lot but its a beginning and within few years all companies websites will be presented inside 3-d worlds like SL.
SL death … hmm how come number of online users ran from 20.000 january 2007 till 70.000+ today, and still grows?
BTW I rarely see TV anymore…. it pretty much sums it up ;)
Traditional TV seems more dead….
Tnx for bringing this up Heidi!

12 07 2008
Tina

Its so UNprofessional made that I am surprised! And made by Danish public television – Horrible.

I cross my fingers that you will find a paper that wil produce a TRUE and with all facts – story about this!

Its so strange that they have produced a funeral to.. costly….

/Tina

12 07 2008
Mia

Men er det ikke bare Jer der ikke vil indse at SL er dødt?
For mig virker det ihvertfald døende…..beklager…

12 07 2008
Heidi Ballinger

Mia, why do you think SL is dead? Please give a reason for this opinion.

For me SL is far away from death. I’ve growing business and see even more success in the future, so I’d like to hear your thoughts.

12 07 2008
Anne-Stine Rossander

Meget typisk sløve medier – jeg sad faktisk lidt og morede mig.. samtidig med at jeg bestemt kan se alvoren. Morsomt fordi der er så mange uvidende mediefolk der bare ikke fatter en meter.

Engang for mange år siden, var der en radiomand der smadrede rock-LP-er fordi NU var rocken død.. der er da vidst ikke sket så meget siden da.

De stakkels journalister har slet ikke tid til at sætte sig ind i hvad der i virkeligheden sker i vores Second Life.. eller for den sags skyld i det hele taget i alle de WEBII områder som rykker lige nu

12 07 2008
Anne-Stine Rossander

… og til Mia

Hvordan kan man snakke om at SL er død når der i gennemsnit er over 60.000 brugere online på de fleste aftener… i vores tidszone..

12 07 2008
Jannik Pikajuna

Typisk journalister,, de skriver en masse ævl uden hensyntagen til om det er sandt eller falsk hvad de skriver,,, fakta er at Sl vokser dag for dag og at det udvikles til stadighed til det bedre, det er et enormt godt chat-forum, både hvad angår text og voice,,som jeg ser det er der et enormt potentiale i Sl, bl.a undervisning samt oplysning og formidling af viden og forståelse,, lad os nu se om ikke DR dør først, “lol”, de kører alligevel med konstant underskud, er kedelige at se på, og koster skatteborgerne en hulens masse penge

12 07 2008
Heidi Ballinger

Jannik, interesting thought. I pay lot of taxes.. money going to this Danish TV station (DR).
A TV-station with a very bad financial situation, and they try to spoil my company with wrong stories, a storie made by a poor journalist.

I’m sure you are right, DR wil be buried before Second Life !!!

13 07 2008
Pach Voom

Why is that we are having this discussion?

What is the definition of dead in relation to Second Life and what is the argumentation.
From what I have read and heard of these headline is the whole story and the rest is empty talk.

I would like to se a serious article, witch covers this subject in depth, so we could have a serious discussion instead of this pseudo babble.

13 07 2008
Heidi Ballinger

Pach, yes *deep sigh*
I guess the media wanted to write about Googles “Lively”, and without knowledge just thought “Lets write Second Life is Dead” – we have heard so many bad things about it – an easy way.

Like last year then the big Danish newspaper “Politiken” had a journalist in Second Life. A journalist we could contact.
I contacted him to tell about my jobfairs, which had been one of the most success stories in the European SL… but I never heard from him. Instead he wrote stuff likes “girls want to have sex with me, and show me their ” censor”… etc.
He only searched for “bad stories to tell”. Would be the same if I travelled out from SL to RL, and only were visiting discos, and went back to SL and told them how frivolous they were in RL… or if I visit a big theatre a day with no shows going on, I could return to SL and report “well it looked nice, but nothing was going on” and claim RL for dead.

13 07 2008
Anthony Hocken

Here’s my reply to this. It was a little too long to post in the comments here so I put it on my own blog:
http://crystalgadgets.com/2008/07/12/ignorance-about-second-life/

13 07 2008
Heidi Ballinger

Anthony, what a GREAT post!!

13 07 2008
Claus ( Gud Guru )

Hey everyone

I heard of this Last night… I contacked Pach Voom and he pasted the link for the DR report on there webpage… after watching it left me with a smile and a troubled mind… here is why:

For the 3rd time in less than a year DR has made reports about Secondlife in there news show…
I have 2 times seen DR reporters talk about the social and sexual experiences People make in the virtual world of Secondlife… and as they sometimes do on this exact station.. with a very very konservative oppinion… ( making us all look like loosers with no lives )

Thouse 2 times was not the worst for me.. not at all…. but this time.. its too much…

I can ignore the funerall where they have the comedian play preach and the hole funerall theme.. its very odd to show.. but easy to ignore..
what i cant ignore is this

I have seen many RL businesses start in SL.. all of them with the purpose to create almost free PR.. and not to directly make money in SL.. NOT a single one of thouse companys has REALLY made succes.. not that i have seen so far… and its for the reason that people are just not rdy to make that kind of business online.. so that the hole thing is dieing cause of the RL business world could acording to me.. not be more false.

what really kicked me in the face was. They talk with an expert.. A simon something.. who studies at Aarhus university… and thats all fine… by all meens.. his job is to look into these things, but is he really an expert????

Acording to me.. NO.. he isnt.. an SL expert is a person who has been here for a long time.. A person who has seen what happends at christmas… easter.. halloween… etc… and here comes my point… WHAT HAPPENDS IN SPRING.:!!!!!!!!!! for what is it that for the past 3½ year of my SL life has happend every year?.. what is it that start in spring and ends in the fall?

yes children you are correct… PEOPLE SPENT TIME OUTSIDE:..

its as clear as crystal

i have spent a great load of time doing realestate in there… and everytime this year.. people stop paying.. and people walk away from there land…

around september the boom starts.. people get bored of the beach and the garden.. they need some virtuel fun again.. and TA DA.. they come back in game..

This is my oppinion about this.. I think Dr should try and interview someone who actually knew something…. actually maybe go to boston and get a hold of the new CEO… i bet he will prove to them what it is they do wrong…

SORRY FOR THE SPELLING I AM VERY ANOYED RIGHT NOW

Gud Guru / Claus H……

I dont know if this guy HAS been here for a long time.. but to me.. it sounded like someone pulled some numbers out from somewhere and ta da.. they get a result… That just doesnt work for this…

13 07 2008
Muerte Pedro

This actually made me laugh, when i first saw it – and even on http://www.dr.dk (the danish national broadcating company) which is, of course, considered a trustworthy and serious broadcasting company… but in this case, they’re making fools outta themselves. BUT… i have BREAKING NEWS, GUYS !!!! :

JOURNALISM IS DEAD !!!! Sorry guys… but it’s a fact. :/

R.I.P ;)

13 07 2008
Charmaine

It’s not dead! Virtual worlds are important places to bringing together culture, furthering communication and understanding. You really ought to check out the Copenhagen regions in SL! Also, I listen to Danish music inworld in Second Life, am American and have no known Scandinavian ancestry!

13 07 2008
Corto Pennell

Second Life lever!

Det er overraskende, at man i nyhederne hører, at SL er død. Umiddelbart er det mit indtryk, at SL aldrig har været mere levende. Men for den overfladiske besøgende i SL kan der sikkert opstå en følelse af manglende aktivitet.

SL udvikler sig løbende og de senere år er mediet i stigende grad blevet et sted for seriøse private brugere og virksomheder. Hvis man har bidt mærke i udtalelser fra virksomheder til pressen ser man da også, at de er positive. Udbyttet af aktiviteterne har dog ikke været et mersalg som måske håbet. Det er på det kommunikationsmæssige plan, at gevinsten for både kunder som ansatte skal findes.

Seriøse avatarer i SL formår at opbygge sociale netværk særligt indenfor egne interesseområder og på tværs af geografiske og kulturelle grænser. Brugeren kan konstant udvikle sig og sine færdigheder både i forhold til andre i den virtuelle verden. Men også i forhold til den mere tekniske side af SL hvor interesse for programmering og grafik bestemt er en fordel. Det gøres ikke ved et par museklik men kræver en lidt større indsats. En journalist med næse for en hurtig historie vil helt sikkert ”trække det korteste strå” i den sammenhæng. Men synd, at der videregives et forkert indtryk på den konto.

13 07 2008
Heidi Ballinger

Today I have contacted another 3 media (Urban, MetroXpress & Nyhedsavisen).

13 07 2008
Bitterleaf Menges

Problemet med artiklen på DR er at journalisten angiveligtvis ikke er i stand til at skelne mellem mediet og dets brug!

At angribe SL og ligefrem erklære det dødt fordi, eksempelvis, Statens Museum for kunst ikke formår at gøre tilstrækkeligt godt brug af dets fasciliteter, er vel nærmest useriøst. Man kan ikke klantre SL, som en platform, for at dets brugere ikke formår at udnytte dets muligheder.

13 07 2008
Cynthia M. Grund

The news story – http://www.dr.dk/Nyheder/Indland/2008/07/10/164447.htm?wbc_purpose=%3Fupdate%26%3D
- about the death of Second Life presents itself in a disingenuous manner with the title “Second Life er dødt” (”Second Life is Dead”). What one actually reads is that there has been a failure of fantasy on the part of many, particularly in the business world, who use Second Life, who simply have not had the creative ability to utilize its potential. Second Life provides a rich palette of tools for design and is not simply a paint-by-numbers environment. At least two types of creative investment are required: (1) Sufficient imagination to conceive of environments and activities therein which exploit the possbilities provided by 3D-animation and (2) sufficient artistic talent and training in order to use the tools provided in order to build these environments.

I write this from Middletown, Rhode Island, where I am currently Scholar in Residence at Whitehall, the colonial American home from 1729 to 1731 of Irish philosopher George Berkeley (1685-1753). June 26 I gave a presentation at the International Berkeley Society conference in Newport Rhode Island in which I demonstrated Percipitopia, a project stemming partly from my experiences as Scholar in Residence here last year and partly from interest at the University of Southern Denmark with regard to experimenting with the potentials for e-learning made available in Second Life. June 25 saw presentation of the project by a colleague during the EUNIS2008 conference in Århus. Please see http://eunis.dk/papers/p10.pdf for details regarding this project. As this article makes clear, one of the goals of Percipitopia is to explore the notion of onsite teaching: What is it about a visit to Whitehall that inspires knowledge tourists, who may never have thought about deep questions of metaphysics, to spend up to two hours listening to a Scholar in Residence go on about complex ideas from philosophy and the history of ideas and still ask for more? Why should a ”field trip” in the real world make this information more palatable, indeed interesting? We can model features of museum tours and teaching and investigate what aspects are, indeed, transferrable to a virtual environment – and thus made globally available – and which are not.

In Second Life we can experiment with modeling the real environment as well as supplementing it with aspects that are unrealizable in the real world. In the DR article one of the ”experts” who is interviewed comments that it was more exciting to visit the real National Art Museum in Copenhagen than the Second Life version. Well . . . duh . . . . What kind of provincial attitude is that? How many people on earth can saunter over to the National Art Museum in Copenhagen when they wish to visit it? How many people can (or should!) physically visit a home from the 1700’s in the Rhode Island countryside? In the above I have indicated that truly imaginative use of Second Life should of course exploit more than slavish 3D modeling, but the interest even of rather ”prosaic”, but well-made 3D renditions of museums and the like is not insignificant.

13 07 2008
HappySmurf Papp

Der er som regel ingen grænser for, hvor mange overflødige elektroniske ressoucer der findes på nettet, hvis du spørger en journalist, der keder sig og måske ikke kan se ‘lyset’ i forhold til det der sker. Og ja, det kræver da en indsigt og en evne til at udvikle sig, hvis man engang har chattet på Ofir, Jubii osv. De har også haft en ‘verden’ på nettet, siden de er blevet journalister på emnet. For dem er SL nok ‘bare’ endnu et chatværktøj, hvor du har nogle virkemidler, der aldrig er set før. Men man kan altså bare ikke sætte SL i bås – for det er hverken fugl eller fisk.

Mange kan ikke forholde sig til, når ting udvikler sig og kommer til at se anderledes ud. Sådan er det med alt – den nye Windows, visse hjemmesider der får nyt design eller hvis posen med morgenmad ændrer sig, så mistes der altid en del kunder.

Arto er et andet eksempel. Selv regeringen har diskuteret, om man skulle lukke dette forfærdelige sted, som uheldigvis er kommet i søgelyset grundet nogle uheldige ting. Artos brugere er såmænd bare et billede af samfundet, i forhold til sammensætningen. Der er idioter alle steder – og mange forsøger at bruge stederne til mindre heldige ting. Men Arto lever, og de har det bedre end nogensinde.

Hvis man ser på antallet af brugere på Second Life de seneste 60 dage, når man starter klienten, så stiger tallet konstant. Måske er Danmark en lille spiller i den arena, men hvordan kan det så være, at vi sidder her og hidser os op over, hvad en grå journalist har fundet på?

Uanset hvad de skriver, så lever SL. Der kommer flere og flere brugere. Og hvis brugerne ikke kommer på grund af det der skrives i aviserne, så kommer de når de hører om programmet fra alle os brugere, der ‘har set lyset’.

Fair nok, så går det ikke så hurtigt, men så længe kurven er stigende – hvad jeg altså stadig tror den er – så må de dødsdømme SL alt det de vil. Så må man bare håbe, at de har så meget selverkendelse, at de vil skrive om SL om et par år, der så bare er blevet endnu større end de forventede.

Jeg tror personligt ikke på, at hvis du ’ser lyset’ i noget, at du kan få kritikere til at gøre det samme. Hvis en journalist har dømt noget ude, så er det en kamp, der er tabt på forhånd, hvis man forsøger at ændre den opfattelse.

13 07 2008
Kruse Hallard

Det er mit indtryk, at den glade start handlede om at etablere sites, som med et udbud af aktiviteter eller flot arkitektur kunne tiltrække besøgende, som eventuelt kunne netværke. Og jeg har da haft kontakt til flere virksomheder, som ikke havde en strategi for deres aktivitet i SL – ud over, at deres tilstedeværelse eventuelt kunne tiltrække besøgende, som man eventuelt kunne ….

Udviklingen er selvfølgelig fortsat derhen, hvor de fleste ikke gider at flyve rundt for at se, hvor festen er lige nu. Derfor er nogle brugere, virksomheder og institutioner faldet fra.

Men andre virksomheder og institutioner bruger SL som et medie i deres interne strategier – f.eks. som et undervisningsmedie, hvor man eksperimenterer med at finde de udtryk og midler, hvor netop SL har sine styrker. Så med en parafrase over Mark Twain – mon ikke rygtet om SL’s død er overdrevet.

13 07 2008
Søren Holmberg

I am so sorry but DR has a point. “Perception is reality” and when the most internet users are either not aware or don’t care about virtual worlds, it is hard to call it “alive”.
When they compare to Facebook they have a point too. They are two completely different things yes, but the succes gained by Facebook makes it a more important media to companies in need of new communication channels.
As I advice companies in taking up new communication channels I would recommend making a Facebook application over building in Second Life.
Actually it all comes down to the “value for money, usability” that Facebook is able to deliver over Second Life. Give it a thought.. If you want to use Second Life you still have to download a quite large and demanding software package and you have force a steep lerning curve.
With Facebook you sign up, sign in and instantly find old friends, making you spend more time there. And the time spent, ladies and gentlemen, is the alpha and omega. If you spend time on an application either its software as service ord downloaded software, is becomes increasingly interesting.

13 07 2008
Speedmaster Bing

Sorry to english speaking, but this mainly concerns danish Second life.

Som en anden har nævnt, så er overskriften i indslaget selvfølgelig lavet for at sælge. Jeg er ikke selv jounalist, men kan da forestille mig til hvordan de er kommet frem til udsagnet. Google er jo mere kendt en Second life, og er nu kommet op med noget der ligner.
Hvis jeg var journalist, ville jeg google “second life” og se hvad der kom op af danske sider. tror jeg kom helt om på 3. side før jeg fandt et link der ikke pegede på en nyheds lignende side. Så på det danske internet er Second life stort set dødt.

Danske second life brugere kommer sikkert ikke ind i SL, via en dansk hjemmeside.
Jeg tror ikke på nogen danske jounalister logger ind og researcher inde i SL. Hvis de gør, og besøger dansk virksomheder inworld, så er jeg ikke helt uenig med Simon O. Petersens udtalelse. Et besøg i en tom virksomhed er kedeligt, og flere danske virksomheder burde være noget mere fantasifulde når de slår sig ned i SL.

Danmark mangler helt sikkert en rigtig SL hjemmeside, med et rigtigt domæne navn (sry, men et sub domæne på wordpress duer ikke).
En portal a la http://slinside.com, med nyheder, rejsetips, interviews, tutorials og måske SL profiler.
Lige nu er SL i danmark, på internet siden, stort set ikke eksisterende, og det kan tydes negativt.
I er jo allerede nogle stykker der har jeres egne sider, behold endelig dem, og saml jer derudover på et www domæne.
Spørg Torley om i kan få lov til at dupe hans tutorials med dansk tale, og smid dem på hjemmesiden.
Få folk til at kaste nogle billeder af steder de besøger, som feks. http://npirl.blogspot.com etc etc.
Av, stopper nu, inden jeg får skrevet en roman

13 07 2008
Heidi Ballinger

Søren, I need to say, you can’t compared Second Life and FaceBook, or Second Life and Lively – and we are not talking about learning curve or all the other techinical issues we easily can write down.
We are talking about wrong media publicity – Second Life is far away from death, no matter if we compare it to other media, or the looking at the techinical issues.

Thats why its so wrong of the media to make this news “Second Life is Dead”, showing a priest bury SL – saying “SL only became 5 years old”.

In this case media obviously are aloud to write whatever they want, nomatter if the story are true or not.

13 07 2008
Heidi Ballinger

Speedmaster, Thanks for your thoughts, you have a good point about this.

And you are right, we don’t have a “real” Danish site writing about SL. We have a few people from Denmark who are blogging about SL, some in Danish, but mostly about their own business.
I chose to blog in English (even though my English sucks, hehe) because SL-Denmark is too small. There is so much more to tell around from SL – and even if the Danish marked was bigger I’d still blog in English.

Long time ago I wanted to create Danish tutorials about “how to use SL” and I did 3 Danish tutorials, but as long the SL-client don’t exists in the Danish languages I think such tutorials would confuse people (translate all the SL-words would just make it more difficult).

In SL we have a community called “DIO, Danish Island Owners”, which never become any success (a shame, I really liked the idea behind this community).

We need more people out to make speeches and presentations about SL – I have learned that this really open up people’s eyes, but it just takes lot of your time (and one person is far away from enough).

13 07 2008
jeffreybardzell

As a researcher of art and design in Second Life, and in particular virtual fashion, I find these media pronouncements of Second Life’s “new paradigm” or “death” equally vapid. So is the insistence on comparing SL to Facebook for business use.

The biggest failure of imagination, in my opinion, is not among the Second Life residents who supposedly haven’t mastered the medium, but rather all these commentators who insist on measuring SL’s success using their own real-life categories uncritically. It’s a failure because you haven’t learned how to make money out of it, even while you don’t even know there are thriving creative industries in SL–like fashion–whose aesthetic and commercial sophistication is not trivial.

Back in the early days of SL, Linden Labs positioned it as a prototyping tool for game developers. Their own users quickly and thoroughly showed how Linden Labs was selling its own world short. Then came the business boom of 2006, when SL–the 3D Web ZOMG!!!–was apparently going to replace the 2D Web. Now SL is “dead” because it can’t be “used” for anything. What do all of these have in common? SL’s value is measured against some yardstick that is external to SL, such as real-life advertising. (Incidentally, I recently was part of a team that published an article on corporate uses of SL, so I know a little about this: http://tinyurl.com/6×45bo)

If you want to evaluate whether SL is alive or dead, or you care at all about its value to the only people who matter–the people who actually use it–you probably need to log in and live it. Talk to its residents and see if they think its dead or useless. Otherwise, you’re armchair commentary and your opinion is vacuous.

13 07 2008
Speedmaster Bing

Heidi, I’m sorry to hear your efforts about “DIO, Danish Island Owners” hasn’t been the succes it could be.
I am convinced all danish sim/island owners could benefit from that. Not only helping each others with how to run a sim, but also in having more people visiting.
Internets succes is based on….tada…..links.
Why is shops next to each other in the real world?
So why that didn’t get in the air is beyond my mind.

Had the opportunity to visit a closed private Second Life role playing game (RPG) sim.
Never been into it myself, but I realized the hidden business opportunities. Role playing people are very serious about their hobby, and spend a lot of time online in Second Life.
Why on earth I didn’t see any real life companies represented there is mind blowing!
Even in the more open RPG sims.

compare the price of commercial on TV, to having a Second life sim/island, and employees to look after it.
Then look at the visitor numbers on the most visited places in Second Life.

If a company want exposure in a 3D world, then make it interesting, and follow the trends and flow online.
just like the precious website, you need a “webmaster” to look after your Second life exposure.
That’s were I see most companies fail.

14 07 2008
Josephine Planer

Oki what to say about all this..

I went to the Ghostparty.. it was really fun being death there for a while.

Then I went “home” to my tiny community and we got ready for the Tiny Olympics we are doing there.
We started our torchpassing ceremony on Saturday – over 5 sims – and if we were dead.. we sure were a lively bunch:D We had 67 avi’s on 1 sim at one point, and only reason we were no more, is that the sim would not let ppl in:D

Some places in SL may be loosing “audience” but not all – not by far! – and trust me the places I go.. SL is soo not dead. SL is powered by the lovely ppl in there. And 60K ppl using it every day cant be all that wrong.

SL is getting more stabil by the month and this makes it even better. So I think that ppl just need to open their eyes to the opportunities that SL presents.

Where else can you meet ppl from the other side of the world, chat with them, talk to them on voice, go on a picnic, to a live concert, to the Eiffel Tower or where ever within a blink of an eye… AND actually feel that you are there…

I admit I dont have accounts in other virtual worlds – I am on Facebook, which cant be compared.. – but I dont really feel like getting accounts in other worlds. I love what I got, and I am so happy and blessed to have met so many wonderful ppl in SL. I would never have been able to do that any other place.

So dear journalists:

So if you want SL to be dead, it will be dead to you.. Just remember we all got our own personal landscape and what is the truth to you might not be the truth to me.
And please dig a bit deeper next time you deside to do a story… it might alter your landscape.. After all it consists among other of experiences and convictions:D

14 07 2008
Heidi Ballinger

jeffreybardzell , thanks for your comment.
And its an interesting link you posted.

You are so right.
Many people has asked me “so how can we convice our company to join SL, how can me make money in here?”
Because this is the picture the media have drawn of SL…

My answer is always:
How do you measure your profits by webpages?
Don’t think you will be rich of buying a sim, and build your RL-products in SL. I think companies should look at SL as a good platform to learn more about 3D (because I’m sure all companies will be in 3D somehow in a few years). And a good way to be creative, find out how they can market their products in a 3D world, use it for education, e-larning, training, recruitment, teambuilding etc.. of course depend of the company. I believe that almost every type of companies can use SL – its only about the creativity, and use it the right way.

14 07 2008
Josephine Planer

Oh I agree with you Heidi!

Also dont forget that companies like IBM are in SL and use it for – among other things – conferences. IBM has 36 SIMS in SL AND a dresscode for all employees that are participating in SL!

Now I know that IBM is huge and got the money. BUT if you got employees in several countries, this is a way of saving money on traveling..

And the educational possibilities are HUGE!

You may think that e.g. SKAT’s SIM is boring, but a lot of educational stuff is actually going on there. Folkeskolen has a stop there and holds conferences too.
The same goes for Folkekirken where we hold a service once a month. Ppl from other countires attend that church too.

The (business) possibilities are endless! But you got to make them yourself. SL is what you make it. Just dont say it is dead untill you have actually been there. AND given it a shot:D

14 07 2008
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14 07 2008
Lady Ames

Mange glemmer at Second Life er døgnåbent, så hvis man er der i et splitsekund er der ikke store chancer for at møde nogen. Men som i RL, må man selv gøre noget for at møde andre og deltage aktivt. På Facebook skal man jo også være aktiv for at for nye venner. Man nævner i artiklen at Google Lively er næste step. Det tror jeg nu ikke. Måske for 13-14-årige, ikke for voksne. Alene figurerne leder tanken hen på de japanske tegneseriefigurer. Når man skal vælge tøj – Der tænker jeg på de påklædningsdukker jeg i tidernes morgen sad og klippede tøj ud til og hæftede på dukken med tapper, jeg bukkede ned og rundt om. SL er for mig et sted hvor man kan være kreativ og udvide sin horisont ved at deltage i forskellige arrangementer. Så nej, Second Life er ikke dødt. Men man skal selv være aktiv for at få noget ud af det.
Lady Ames

15 07 2008
Bitterleaf Menges

Ang. Søren Holmbergs kommentar: at man er nødt til at downloade et stort og krævende stykke software for at få adgang til SL, vil jeg lige gøre opmærksom på ajaxlife.net.
Det er en uofficiel viewer som kører i browseren. Den er ustabil og tillader ikke det helt store hvad angår udfoldelser. Der er altså nogle som arbejder på at gøre SL mere tilgængeligt:)

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